Livres en VO

  • The must-read summary of Guy Kawasaki's book: "Enchantment: The Key to Attracting People to Your Company".
    This complete summary of the ideas from Guy Kawasaki's book "Enchantment" shows that even if you have an insanely great mousetrap, the world will not beat a path to your door. Everyone's busy doing their own thing. In practice, the greater your mousetrap is, the harder it will be to get people to embrace it because it will be so different to what they're used to. Instead of sitting back and hoping you'll be discovered, you have to get busy enchanting people with what you have. Enchantment is the art and process of turning cynics into believers and then enlisting them in a crusade to tell the world. This summary highlights a few steps in bringing about enchantment and the nine things that you can do to get some enchantment working in your favor. 
    Added-value of this summary: 
    o Save time
    o Understand key concepts 
    o Increase your business knowledge 
    To learn more, read "Enchantment" and find out why you should go forth and enchant.

  • The must-read summary of Guy Kawasaki's book "The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything".
    This complete summary of the ideas from Guy Kawasaki's book "The Art of the Start" shows how starting a business is an art. In his book, the author explains a step-by-step approach for starting any business project, from launching a start-up to creating a new product. He also demonstrates the importance of giving meaning to everything you do to make things happen and achieve success.
    Added-value of this summary: 
    o Save time
    o Understand the key concepts
    o Expand your business knowledge
    To learn more, read "The Art of the Start" and find out everything you need to know about starting a new business and how to make it a success!

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